Up until recently, I knew very little about outdoorsy company, Patagonia. I associated the brand with fleece. Lots and lots of fleece. Fleece is not exactly my style. It’s true. But in one of my MBA classes about sustainability, a team of my peers presented a case for Patagonia’s sustainability practices, and I was very impressed.
Patagonia has a robust sustainability mission, and it is working to reducing its environmental impact. On each item’s web page, you can learn about the factories where the product has been made and material has been sourced. Further, Patagonia stands behind its products. It offers an ironclad guarantee, encourages repairs and replacements to extend an item’s life cycle, and promotes its reuse and recycle program. Hillary Clinton has been wearing her Patagonia for 20 years.
So, what does Patagonia have to offer in my favourite colour scheme? Let’s investigate!
men’s capilene lightweight crew
What do you think? Are you investing in any Patagonia this winter? Are you already a loyal fan?
p.s. My MBA team investigated Canada Goose’s sustainability efforts. They’re not so impressive.
